One in ten blog readers use RSS
Nielsen // NetRatings today published the results of a study on RSS. It indicates that only one in ten blog readers use RSS.
And a great quote from the study:
The majority of respondents to the survey were less familiar with RSS feeds. Among the other respondents, 23 percent understood RSS but did not use it, while 66 percent either did not understand the technology or had never heard of it.» ONE IN 10 WEBLOG READERS PERSONALIZES CONTENT WITH RSS FEEDS (pdf)
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