ProBlogger: Moet je een weblog starten met meerdere categorieen of start je meerdere weblogs?

One of the common ways that many bloggers start out in their entrepreneurial blogging is through a personal and very general blog that covers many topics of interest. It makes sense in many ways - it's simpler to have it all in one place, to manage one set of statistics, one design, one set of readers etc. Most blogging platforms seem pretty well set up for this as they allow categories to be created for each topic being covered.

Darren Rowse heeft uiteindelijk gekozen om meerdere weblogs te starten. Waarom?

Loyal Readers - Niche blogs develop a loyal readership who bookmark or follow the blog via RSS because they know what they will get there.
Specialist Authors - Authors of these blogs have the freedom to really focus upon a topic and don’t feel guilty about doing so.
Build Credibility and Profile - Blogging on one topic alone can build your profile and perceived expertise on a topic or in an industry.
Good for contextual Advertising - Ad programs like Adsense seem to work better on sites that are tightly focused.
Good for Search Engine Optimization - Search Engines like sites that are focused on one topic.
More posts - I find that I post more if I have 10 blogs on 10 topics rather than 1 blog on 10 topics. There is only so much you can write on a blog each day without overwhelming your readership.
Attract Advertisers - Niche blogs are usually more attractive to private advertisers or sponsors.

» One Blog Many Cateogories or Many Blogs?