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10 augustus 2005

Toename in fake blogs en spam

TechnoratiDeel IV van Technorati's "State of the Blogosphere" gaat over de duistere kant van de blogosfeer; spam, fake blogs, reactiespam en trackback-spam. Met de enorme groei van de blogosfeer (zie deel I, II and III), ziet Technorati ook een duidelijke toename in het aantal personen die de blogosfeer proberen te manipuleren.

Summary:
  • Along with the explosive growth in the blogosphere, there has also been a growth in spam blogs and fake blogs
  • These blogs are almost always created by automated programs, not by people
  • They are usually created with an economic incentive - to get better search engine rankings, or to create affiliate or advertising revenue
  • Technorati has been working closely with major toolmakers, search engines, and hosting providers to quickly identify and stamp out spam and fake blogs
  • The key to reducing blog spam is to eliminate economic incentives, and we are working with major advertising and affiliate programs to create roadblocks for spammers and creators of fake blogs
  • Industry players including Amazon, AOL, Ask Jeeves, Drupal, Google, MSN, Six Apart, Technorati, Tucows, and Wordpress and others are getting together in the second half of September for the second Web 2.0 Spam Squashing Summit.

    » State of the Blogosphere August 2005 Part 4: Spam and Fake Blogs
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